BA (Hons) Business Marketing – 18 Months (Arden)
BA (Hons.) Business Marketing – 18 Months (Arden)
£6,800
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About this course
BA (Hons) Business Marketing – 18 Months
Learn about the fundamentals of marketing and how to put these concepts to practice. Whether you want to work in an Advertising agency or an event management company or market research or a PR agency, or something different, you’ll get to explore strategy, social media, branding and the psychology of marketing.
This BA (Hons) Business Marketing – 18 Months qualification will be taught by expert staff, many of whom carry out marketing research or have set up and run their own successful business ventures, and have first hand experience to draw on.
Marketing is an essential part of a business, not just in attracting customers but in feeding intelligence to the management team to support effective decision making and planning. Throughout this BA (Hons) Business Marketing – 18 Months Degree course the modules are designed to give you specialist knowledge and a range of practical skills that will enable you to become an effective marketer.
Program Overview
Key Highlights of BA (Hons) Business Marketing - 18 Months degree programme are:
Course Structure
The BA (Hons) Business Marketing – 18 Months undergraduate degree programme consists of 2 Stages.
Stage 1: 240 Credits earned | 6 Assignments to be submitted only
This stage is delivered by London School of Business and Research. The programme involves delivery through on-line Learning Management System (LMS). This stage leads to award of Diploma in Business and Marketing Management – Level 5 which is accredited by SCQF, UK (Scottish Credit and Qualifications Framework). Credits earned at this stage – 240 credits.
Total Units: 16 Units
- Business Environment (15 Credits)
- International Marketing Management (15 Credits)
- Business Accounting (15 Credits)
- People & Organisations (15 Credits)
- Principles of Marketing (15 Credits)
- Business Analysis (15 Credits)
- IT for Business (15 Credits)
- Law for Business (15 Credits)
- Personal Development (15 Credits)
- Human Resource Management (15 Credits)
- Entrepreneurship & Innovation (15 Credits)
- Marketing Communications (15 Credits)
- Consumer Behaviour (15 Credits)
- Operations Management (15 Credits)
- Marketing Planning (15 Credits)
- Strategic management (15 Credits)
Total Assignments to be submitted: 6 Assignments
Successful completion of Stage 1 leads to Progression to Stage 2
Stage 2: 120 Credits earned
Delivered by the University / awarding body. On completion of the diploma programme you progress / Top up with Degree through a UK University for progression to the BA (Hons) Business Marketing degree. The stage 2 is delivered via distance learning by faculties from the University / awarding body. Credits earned at this stage – 120 credits (60 ECTS). Completion of Stage 2 leads to award of BA (Hons) Business Marketing Undergraduate Degree
Total Units: 5 Units
- Contemporary Management Issues
- Strategic Management
- Managing Self and Others
- International Marketing
- Research Methods and Dissertation
Assessment is through coursework. Successful completion of Stage 2 leads to award of Degree by the university.
Please note that the modules listed are indicative and may be subject to change.
Frequently Asked Questions
What is the Duration of the Course?
The BA (Hons) Business Marketing – 18 Months programme is available in two duration modes:
- 18 Months
- 24 Months
How is the course delivered?
Online and Distance Learning
What is the entry requirements?
To enrol in BA (Hons) Business Marketing – 18 Months course, the learners must possess:
OR
- Any other equivalent qualification,
OR
- 1 year of work experience (if non of the above)
What is the Course Content?
The course consists of 2 Stages:
Stage 1 (Delivered by LSBR)
- Business Environment (15 Credits)
- International Marketing Management (15 Credits)
- Business Accounting (15 Credits)
- People & Organisations (15 Credits)
- Principles of Marketing (15 Credits)
- Business Analysis (15 Credits)
- IT for Business (15 Credits)
- Law for Business (15 Credits)
- Personal Development (15 Credits)
- Human Resource Management (15 Credits)
- Entrepreneurship & Innovation (15 Credits)
- Marketing Communications (15 Credits)
- Consumer Behaviour (15 Credits)
- Operations Management (15 Credits)
- Marketing Planning (15 Credits)
- Strategic management (15 Credits)
Successful completion of Stage 1 leads to progression to Stage 2
Stage 2 (Delivered by University)
- Contemporary Management Issues
- Strategic Management
- Managing Self and Others
- International Marketing
- Research Methods and Dissertation
University reserves the rights to modify the content
Successful completion of Stage 2 leads to award of Degree by the university
How is Assessment done?
- Assessments provide an opportunity to demonstrate your strengths in a number of ways and so a variety of methods are used, these could include:
- Assignments
- Essays
- Presentations
- Case Studies
- Portfolios of work
- There are No Written Exams.
Is the course Accredited?
Stage 1 (Delivered by LSBR)
The programme involves delivery through on-line Learning Management System (LMS). This stage leads to award of Diploma in Business and Marketing Management – Level 5 which is accredited by SCQF, UK (Scottish Credit and Qualifications Framework). Credits earned at this stage – 240 credits.
Stage 2 (Delivered by the University)
On completion of the diploma programme you progress / Top up with Degree through a UK University for progression to the BA (Hons) Business Marketing degree. The stage 2 is delivered via distance learning by Faculties / Professors from the University. The total credits earned will be 120 credits.
What is the Course Fee?
The complete course fee for the programme is
GBP £6,800 (or equivalent in local currency)
Can the course fee be paid in instalments?
Yes, the total Course Fee can be paid in Instalments.
Please click on “Enrol Now” button on the top and choose some of the best payment options available for you.
How to Apply?
Simply follow the steps given below to enrol:
- Click on “Enrol Now” button on top of the page
- Choose your Payment Plan and proceed to pay your course fee
- Fill up your contact details on the Checkout page
- Pay your Instalment Amount (This can be paid online using credit or debit card)
- Once we receive your course fee instalment, we would send you the Course Activation Email
Syllabus
Learn about the fundamentals of marketing and how to put these concepts to practice. Whether you want to work in an Advertising agency or an event management company or market research or a PR agency, or something different, you'll get to explore strategy, social media, branding and the psychology of marketing. This BA (Hons) Business Marketing - 18 Months qualification will be taught by expert staff, many of whom carry out marketing research or have set up and run their own successful business ventures, and have first hand experience to draw on. Marketing is an essential part of a business, not just in attracting customers but in feeding intelligence to the management team to support effective decision making and planning. Throughout this BA (Hons) Business Marketing - 18 Months Degree course the modules are designed to give you specialist knowledge and a range of practical skills that will enable you to become an effective marketer.
Stage 1 - Delivered by LSBR, UK
(Total Credits: 240)
The programme involves delivery through on-line Learning Management System (LMS). This stage leads to award of Level 5 Diploma in Business and Marketing Management. The total credits earned will be 240 credits.
Stage 2 - Delivered by the University
(Total Credits: 120)
On completion of the Level 5 Diploma programme you progress / Top up with Degree through a UK University for progression to the BA (Hons) Business Marketing degree. The stage 2 is delivered via distance learning by Faculties / Professors from the University. The total credits earned will be 120 credits.
Reviews
See what our students have to say about their experience
Katie Brown
I truly believe London School of business and research is a great choice. I was able to earn my degree 100% online while working full time and being a single mother of two. The flexibility the school offered was valuable to me and my family. I was able to go to work during the day and come home in the evenings, login to my computer and attend classes right in the comfort of my own home. Occasionally I would have my two daughters visit me which is okay at home, however that is usually not acceptable in a traditional classroom setting. “Fear the Fork” Go for LSBR!
Toni
The professors I studied under were all extremely knowledgeable and provided me with confidence that I would be entering my field prepared. The courses were all very interesting and provided a well rounded view of the world of Business Studies. I would highly recommend this program to anyone interested in working with private companies.
Kathryn Henderson
I could not give London School of Business and Research online program enough praise. I feel that I was able to connect with my classmates and teachers throughout all of my courses. I was challenged throughout my time a LSBR and always felt supported by the school itself. The online program was easy to keep up with and I found it very easy to go at my own pace. This was incredibly beneficial for me as I also work full time. I am really proud to say that I graduated from LSBR
Phil
Amazing Course